For the people who keep going when it stops being fun.
The woman on the front is locked in. Shades on. Eyes forward. Doing the work nobody claps for. That’s the DWUL mindset.
DO WHAT U LUV is the spark. DO WHAT U FEAR is the work. Wear it on the days you need the reminder.
- Fit: Loose, boxy, unisex fit
- Fabric: 100% cotton
- Weight: 230 gsm heavyweight feel
- Sizes: XS–3XL
Size guide
Garment measurements shown in inches / centimeters.
| Size | XS | S | M | L | XL | 2XL | 3XL |
|---|---|---|---|---|---|---|---|
| Chest | 22.8 / 58 | 23.6 / 60 | 24.4 / 62 | 25.2 / 64 | 26 / 66 | 26.8 / 68 | 27.6 / 70 |
| Length | 24.8 / 63 | 25.2 / 64 | 25.6 / 65 | 26 / 66 | 26.4 / 67 | 26.8 / 68 | 27.2 / 69 |
| Shoulder | 21.7 / 55 | 22.4 / 57 | 23.2 / 59 | 24 / 61 | 24.8 / 63 | 25.6 / 65 | 26.4 / 67 |
| Sleeve | 7.9 / 20 | 8.3 / 21 | 8.7 / 22 | 9.1 / 23 | 9.4 / 24 | 9.8 / 25 | 10.2 / 26 |
Care instructions
Machine wash at 30°C on a gentle cycle. Do not bleach. Tumble dry low. Iron on low and avoid the print. Do not dry clean.







